My name is Luke Guyton, and I am the President and Director of the Do Hard Things Project.

 

My story is deeply rooted in loss. When I was four years old, my dad, Glenn, died by suicide. Just after graduating high school, I lost one of my close friends, Brian Keppy, the same way. Earlier this year, I lost another important figure in my life—Mike Stoneking, who was like a big brother to me growing up.

 

Each loss has shaped me in different ways, but losing Mike brought something into focus that I can’t ignore. It left me with a deep conviction that I’m meant to do something about this—to help prevent other men from reaching a place where suicide feels like the only option.

 

I believe men are built to do hard things together. It’s not just a mindset—it’s how we are wired. We were never meant to carry life alone. We were meant for challenge, for community, and for shared struggle. Somewhere along the way, many men lose that connection, and the cost is devastating.

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The Do Hard Things Project exists to change that. Through endurance events, shared suffering, and community, we create spaces where men can reconnect—with themselves, with others, and with what it means to keep going.

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